Top 10 Businesses Thriving in Kerala

Kerala, often referred to as “God’s Own Country,” is not only known for its natural beauty but also for its vibrant business environment. Here are the top 10 businesses that are thriving in Kerala:

Tourism and Hospitality

Kerala’s stunning landscapes, backwaters, and cultural heritage make tourism a booming industry. From luxury resorts to homestays, the hospitality sector offers numerous opportunities for entrepreneurs.

Ayurveda and Wellness

Known for its traditional Ayurvedic treatments, Kerala attracts health-conscious tourists worldwide. Ayurvedic spas, wellness centres, and herbal product businesses are highly profitable.

Spice Export

Kerala is famous for its spices like black pepper, cardamom, and cloves. The spice export business is a lucrative venture, with a high demand in international markets3.
Coconut-Based Products With an abundance of coconut trees, businesses producing coconut oil, coconut water, and coir products thrive in Kerala. These products are popular both locally and globally.

Fisheries and Aquaculture

The state’s extensive coastline supports a thriving fishing industry. Fish farming and seafood processing businesses are significant contributors to Kerala’s economy.

Rubber and Rubber Products

Kerala is a leading producer of natural rubber. Businesses involved in rubber processing and manufacturing rubber products, such as tyres and footwear, are highly successful.

Handicrafts and Traditional Art

Kerala’s rich cultural heritage is reflected in its handicrafts. Businesses selling traditional items like Kathakali masks, coir products, and handloom textiles attract tourists and locals.

IT and Software Services


With a growing tech ecosystem, cities like Kochi and Thiruvananthapuram are becoming IT hubs. Software development, IT services, and startups are flourishing in these areas.

Organic Farming

The demand for organic produce is rising, and Kerala’s fertile land is ideal for organic farming. Businesses focusing on organic vegetables, fruits, and spices are gaining popularity.

Education and Training

Kerala’s high literacy rate supports a robust education sector. Coaching centres, vocational training institutes, and e-learning platforms are in high demand.
These businesses not only contribute to Kerala’s economy but also offer promising opportunities for entrepreneurs looking to invest in the state.

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