- Experience25 Year/s
- Consultant

User Experience Design and Direction: Over 18 years of user experience expertise in the technology industry, helping both start-ups and established companies to strategize, define, and design web, print, and interactive media solutions and applications.
Design and Project Management: Expertise in leading small to medium-sized cross-functional teams in the user interface development and communication design processes.
Designer, Problem Solver: Extensive hands-on experience in digital design from concept to deployment that is data and usability driven and user-centric:
"Passion brought me here." As a teen, I was always drawing, but I never knew my art could become my profession. Everything changed when I joined CFA-TVM; it was a life-changing makeover that opened my eyes to the world of design. My first job in a Delhi ad agency taught me something vital: Technology is the new canvas. I became obsessed with how humans interact with machines, leading me to master interface design tools and programming languages. By 2000, I was already building web interfaces and interactive media.
Key Highlights of My Career: 13 Years as a Founder: Built, ran, and successfully sold my own design firm.
Global Brand Experience: Collaborated with Plant Supervision, VLogic, Cenique, Pax Identity, JK Tyres, Dabur, Osram Lighting, and Cashew Corporation.
Focus: Bridging the gap between complex software requirements and intuitive user experiences. I love the challenge of taking a difficult problem and turning it into a seamless digital interaction.
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